Forever New, Forever & Ever Original Premium Powder

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Forever & Ever "Rupert" the Woolly Lamb

$24.00

Forever & Ever Soft Mesh Wash Bag

$10.00

Forever & Ever Premium Laundry Powder

$6.00

Forever & Ever Premium Laundry Powder

$6.00

1. Choose your scent:

Fragrance Free

Soft Scent

2. Choose your size:

3 KG ($0.50/load)

1 KG ($0.60/load)

Travel 150 G ($1.17/load)

Citric-base wash breaks down dirt but is friendly on fibres.
Enzyme-free and safe for silk, wool, cotton and other natural fabrics.
Rinses clean (aka no residue) so it’s gentle on sensitive skin and clothes.
Plant-based, biodegradable ingredients formulated without phosphates, phthalates and parabens.

Flat rate shipping $15. Free shipping on all orders over $75.

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Categories : All, Best Sellers, Classic Powders, Home page, Laundry Room, New products, Newest Products, Premium Laundry Wash

Features

True Clean Laundry means leaving nothing behind. So the clothes you love last longer, naturally. Our plant-powered wash rinses clean and leaves no residue that other detergents leave behind.

Formulated for everyday use, it is perfect for all your clothes & linens. Safe for natural fibers including silk, wool and cotton.

Proudly Made in Canada.

Fragrance

Our Soft Scent leaves clothes smelling Fresh, not Fragranced.

Our Fragrance Free option is truly scent-free: Zero fragrance, zero maskers

Smart Washing

A Little Goes a Long Way:

Formulated for both regular and HE washing machines.

Ingredients

Sodium Citrate (natural water softener), Tetra- sodium iminodisuccinate (water conditioner), Nonionic and Anionic surfactants (plant derived cleansers), Sodium Bicarbonate (baking soda), Fragrance (blend of essential oils - Soft Scent only).

How we're different

Mainstream laundry brands use micro-encapsulated fragrance that clings to fabric fibers, leaving behind chemical residue that also stick to skin, linens, sofas and anything else they touch.

We offer an alternative: Our washes are formulated to rinse clean and remove residue that other detergents leave behind.

Great product! and UNSCENTED!!!

I have been using this since it was called Forever New to hand wash my bras and underwear. I also use it to machine wash quilts I have made that usually have wool batting. Great for both uses. And it is unscented!!! That is a big, big plus. I like that I can buy larger quantities than are available at lingerie shops. And it is made in Canada!

THE BEST EVER.

No residue. One Scoop and done (not 10 to make it work like some other powders/detergents). Economical and Eco friendly. Sensitive skin, eczema, and allergy friendly. LOVELY scent; not overpowering or fake. I’ve tried all the laundry sodas and detergents (I work in healthcare) and this is absolutely the BEST. DO NOT CHANGE A THING. This is MAGIC.

One clean dude

Love this detergent…cleans like a dream ….have used nothing else for several years and will continue

Long time user

I love this product for my lingerie as it not only cleans but also extends its life. At today’s prices, this is sincerely appreciated. I have also used it on other garments the colour of which appears brighter.

Great detergent works

Detergent works really, I find that in conjunction with the delicate wash that body oils are removed very well. I recently washed all my pillows and was amazed at how well they all turned out.

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